Genre: Build
a creative business Intensive.
You have the gift. You have the knowledge. You have years of doing the work. Now it’s time to build something that pays you for it.
In 4 weeks you will:
Week 1: Find your offer. Identify your expertise, your audience, and the transformation you provide. Name it. Own it.
Week 2: Build your curriculum. Design a 4–6 session workshop or short course with real structure, varied instruction, and materials that work.
Week 3: Price and package it. Learn how to price your work without apology. Build a one-sheet. Practice your pitch.
Week 4: Launch it. Develop your outreach strategy, identify your first clients, and you each will send your first pitch- together, in session.
You leave with: a complete curriculum plan, a priced offer, a one-sheet, and the confidence to send it.
Genre: Build is a 4-week private cohort for creatives who are ready to design, price, and launch their own workshop or course — with Nakeysha Roberts Washington, M.S.Ed in your corner the entire time.
6 spots. Begins July 14th, 6-8pm.
Investment: $500
What's included:
4 live group sessions (90 min each) via Google Meets
Private cohort community (WhatsApp or Discord)
Direct feedback on your curriculum from Nakeysha
One-sheet template + pitch guidance
Lifetime access to session recordings
6 spots.
Inquiries to hello@genreurbanarts.com.
You have the gift. You have the knowledge. You have years of doing the work. Now it's time to build something that pays you for it. Genre: Build is a 4-week private cohort for creatives who are ready to design, price, and launch their own workshop or course — with Nakeysha Roberts Washington in your corner the entire time. 6 spots. $500. Starts July 14 @ 6-8pm CST
Your facilitator is Nakeysha Roberts Washington, M.S.Ed — Founder of Genre: Urban Arts, award-winning creative director, widely published author, and educator with 15+ years of experience building curricula and coaching creatives.
She has collaborated with HarperCollins-Amistad, the Milwaukee Art Museum, and the ACLU—to name a few. Genre: Urban Arts is a platform for 3,200+ artists internationally.
She has done the thing she is teaching you to do. Many times. And she will be in the room with you every step of the way.